Branding

The branding section allows administrators to customize their organization's visual identity within Sharkforce, ensuring a consistent and professional appearance that aligns with your company's brand guidelines.

Overview

Brand Customization Features

Sharkforce provides basic branding options to make the platform truly yours:

Visual Identity

Logo upload and management
Basic color scheme customization
Typography settings
Theme configuration

Brand Assets

Logo format support
Basic favicon customization
Background images
Custom graphics

Messaging

Custom welcome messages
Basic email templates
System notifications
Help text customization

Logo Management

Uploading Your Logo

Supported Formats

PNG (recommended for transparency)
JPG/JPEG (for photographs)
SVG (for scalable vector graphics)
GIF (for simple animations)

File Requirements

Maximum file size: 5MB
Recommended dimensions: 300x100 pixels
Minimum resolution: 72 DPI
Transparent background preferred

Upload Process

Navigate to Branding > Logo Management
Click "Upload New Logo"
Select your logo file
Preview the logo placement
Adjust sizing and positioning
Save changes

Logo Placement Options

Header Logo

Main navigation bar
Login page header
Dashboard header
Basic mobile header

Footer Logo

Page footer placement
Email footer inclusion
Report footer branding
Document watermarks

Favicon

Browser tab icon
Bookmark icon
Basic mobile app icon

Logo Optimization

Best Practices

Use high-quality images
Ensure readability at small sizes
Test on different backgrounds
Maintain aspect ratio

Responsive Design

Automatic scaling for mobile devices
Basic retina display optimization
Different sizes for various contexts
Fallback options for older browsers

Color Scheme Customization

Primary Colors

Brand Colors

Primary brand color
Secondary accent colors
Neutral color palette
Success/warning/error colors

Color Applications

Navigation elements
Button styling
Link colors
Highlight colors

Basic Color Settings

Theme Variants

Light theme customization
Dark theme options
Basic high contrast modes
Accessibility compliance

Color Picker Tools

Hex color input
RGB value settings
Basic HSL adjustments
Color palette suggestions

Brand Consistency

Color Guidelines

Maintain brand consistency
Ensure sufficient contrast
Test accessibility compliance
Document color choices

Usage Recommendations

Primary color for main actions
Secondary colors for accents
Neutral colors for backgrounds
System colors for status indicators

Typography Settings

Font Selection

Available Font Options

System fonts (fastest loading)
Google Fonts integration
Basic custom font uploads
Web-safe font fallbacks

Font Categories

Heading fonts
Body text fonts
Monospace fonts
Display fonts

Typography Hierarchy

Heading Styles

H1: Main page titles
H2: Section headers
H3: Subsection titles
H4-H6: Minor headings

Text Styles

Body text formatting
Caption text
Button text
Navigation text

Font Customization

Size Settings

Base font size
Heading size ratios
Line height adjustments
Letter spacing

Weight Options

Light (300)
Regular (400)
Medium (500)
Bold (700)

Theme Configuration

Pre-built Themes

Available Themes

Professional theme
Modern theme
Classic theme
Minimal theme

Theme Components

Color schemes
Typography settings
Layout options
Component styling

Basic Theme Creation

Theme Builder

Visual theme editor
Real-time preview
Component-by-component customization
Export/import theme settings

Basic Customization

CSS variable overrides
Custom stylesheet uploads
Component-specific styling
Responsive breakpoints

Brand Asset Management

Asset Library

Supported Assets

Company logos
Department logos
Background images
Icon sets

Organization

Basic folder structure
Asset tagging
Version control
Usage tracking

Asset Optimization

Image Compression

Automatic optimization
Quality settings
Format conversion
Progressive loading

Performance Considerations

File size limits
Loading optimization
Basic CDN integration
Caching strategies

Email Branding

Email Templates

Branded Templates

Welcome emails
Notification emails
Report emails
System alerts

Customization Options

Header branding
Footer information
Color scheme application
Typography consistency

Email Signature

Signature Elements

Company logo
Contact information
Social media links
Legal disclaimers

Template Management

Multiple signature options
Department-specific signatures
Role-based signatures
Seasonal variations

Basic Mobile Branding

App Icon Customization

Icon Requirements

Multiple size variants
iOS and Android formats
High-resolution support
Brand consistency

Icon Guidelines

Simple, recognizable design
Good contrast and visibility
Scalable at all sizes
Platform-specific adaptations

In-App Branding

Mobile Interface

Basic splash screen branding
Navigation styling
Color scheme application
Typography adaptation

Push Notifications

Branded notification icons
Custom notification sounds
Branded message templates
Rich media support

Brand Guidelines

Creating Brand Standards

Documentation

Logo usage guidelines
Color specifications
Typography rules
Do's and don'ts

Consistency Enforcement

Basic brand checking
Template restrictions
Approval workflows
Brand compliance monitoring

Team Training

Brand Education

Brand guideline distribution
Training materials
Best practice sharing
Regular updates

Implementation Support

Setup assistance
Troubleshooting help
Design consultation
Technical support

Troubleshooting

Common Issues

Logo Display Problems

Check file format compatibility
Verify file size limits
Ensure proper dimensions
Clear browser cache

Color Inconsistencies

Verify color values
Check theme conflicts
Test across devices
Validate accessibility

Font Loading Issues

Check font file integrity
Verify network connectivity
Test fallback fonts
Clear font cache

Performance Optimization

Loading Speed

Optimize image sizes
Use appropriate formats
Enable compression
Implement lazy loading

Browser Compatibility

Test across browsers
Provide fallbacks
Use progressive enhancement
Monitor compatibility

Best Practices

Brand Consistency

Unified Experience

Consistent color usage
Uniform typography
Coherent visual style
Aligned messaging

Quality Standards

High-resolution assets
Professional appearance
Accessibility compliance
Performance optimization

Maintenance

Regular Updates

Refresh brand assets
Update color schemes
Review typography
Test functionality

Monitoring

Track brand compliance
Monitor performance
Gather user feedback
Analyze usage metrics

Effective branding creates a professional, cohesive experience that reinforces your organization's identity throughout the Sharkforce platform. Take time to carefully configure your branding settings to reflect your company's unique visual identity.

Branding

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